The Delivery Team

Meet our trusted team of thought leaders who want to work with you.

Sophie Steel

Sophie has over 20 years of experience working within the UK and across Europe and Asia Pacific for the likes of GlaxoSmithKline. Her award-winning work designing and implementing unique and innovative training and coaching programmes is underpinned by her proven track record in delivering sales herself. 

Sophie is research and personal development obsessed. As well as expanding her professional certifications, she is continually reaching out to work with organisations committed to the review and uplift of best practices. 

Sophie provides a holistic coaching solution that guarantees a permanent improvement in sales results. She enables sales managers to leverage their teams’ potential through interactive and bite-sized development sessions.

Rain Hitchman

Rain has had a long and successful sales career for companies like Cable & Wireless. She then directed Learning and Development for other organisations, including a stint as Vice Principle at Sussex University on their neuroscience coaching programmes. She also founded Neuro Transformation Unlimited, where she teaches, coaches and speaks about positive change through controlling brain states.

Rain’s mission is to drive neuroscience-powered resilient performance and 21st-century neuro leadership by: Raising Awareness, Enabling Adoption, and Inspiring Advocacy.

Rain is key to our Foundation Pillar – delivering mental toughness and change programmes to ensure our learners are ready to expand and grow.

John Allison

After 30 years in successful front-line sales, John turned his focus and talents towards L&D. 

John founded Enable Sales Academy, where he is passionate about enabling people and improving sales teams’ performance. He conducts this through sales training and coaching to those experiencing challenges with performance or CRM adoption.

John is also a Founding Fellow of the Institute of Sales Professionals and winner of several Sales and Marketing Awards.

Ric Hayden

Ric is an expert in Leadership, Sales, and Team Training. He is also a motivational speaker and an accredited Insights Discovery Practitioner and NLP Master Trainer. 

After starting in financial sales and then event management, Ric moved into HR, OD, and talent management. He then settled into consulting, training and coaching – including completing his own research around Trust.

Ric works with clients to deliver measurable and profitable improvements, which are achieved by focusing on key issues faced by the business. He translates these into bespoke programmes that develop performance improvement, revenue growth, team engagement, and high talent within the organisation. 

He lives and breathes his belief that the key to organisational success is an engaged, focused, and happy workforce.

Steve Hoyle

Steve is an experienced Sales Coach involved in complex B2B selling. He works with sales leaders, individual contributors and teams to coach, train, and consult, thereby assisting in sales transformation. 

He has had a long and successful career in sales, from frontline salesperson to sales manager, sales director, and general management with global enterprises. Steve then moved into the consulting sphere and founded ProAct Business Development and then Links Development. 

He is a globally recognised expert in key account management and author of Real Account Planning.

Don Moore

Don is a Sales Leadership Practitioner delivering best-in-class solutions that trigger behavioural change in sales organisations. He does this by combining academic rigour and experiential learning in conjunction with practical application and delegating learning and re-learning in a safe yet challenging environment.

Don has spent the majority of his career developing managers and leaders to be the best they can be and consultatively solving sales challenges.

Graham Hawkins

LinkedIn Top Voice | Best Selling Author | Key-Note Speaker | Digital & Social Selling | Founder & CEO of SalesTribe  

Talks about #digitalsales, #inboundsales, #socialselling, #salesenablement, and #salestransformation

Graham has worked in the UK, Australia, and across Asia Pacific for more than 30 years in executive B2B sales and sales leadership roles for some of the world’s most innovative IT, telecommunications, finance, and media organisations

He completed an MBA, which transformed his career by discovering what customers really want from sales. The results were so striking he founded his own business and wrote a book (The Future of the Sales Profession) on the results. 

Graham is a champion of the buyer’s journey, social selling, and how to build relationships and add value before ever trying to sell.

John Douch

John (or JD as he’s known) brings modern thinking in sales and leadership to businesses and individuals who want change

He talks about #mindset, #modernselling, #salesenablement, #customercentricity, and #salestransformation.

Over the past 15 years, JD has been fortunate enough to forge strong relationships with Commercial Leaders in Sales, HR, and Learning. He has helped to build, shape, design, and deploy major sales and leadership programmes across EMEA. 

From 2008 to 2015, JD worked on three of the largest Sales Academies across Europe, covering the entire sales talent life cycle. This exposed him to virtually every sales methodology the world has to offer. The thinking and methodologies that were making these programmes successful, however, have dramatically declined in their effectiveness over the past 5 years. 

Traditional customer-push sales tactics and seller-focused sales processes are thankfully now being replaced with customer-pull business models. The Voice of the Customer and aligning sellers to increased buyer expectations now sits at the core of what JD consults on day-to-day.

JD’s main focus is to support businesses and individuals who are struggling with the following:

  1. Getting a seat at the customer table
  2. How to show up when you do get that seat

Jo Stimpson

Jo creates bespoke strategic coaching and training programmes to deliver tangible results that optimise performance, develop your leadership style, develop capability and behavioural changes required for promotion or transition, and establish a ‘Growth Mindset’ and ‘Anti-fragile’ resilience to enable leaders to flourish through change. 

As a successful and experienced Executive Coach and Trainer with over 20 years of history in medical sales and a background in Applied Neuroscience, Jo’s approach is based on cognitive behavioural change and industry-leading coaching techniques with a strategic, results-based focus. 

She is skilled in ADP, Operational Planning, Critical Thinking, Lean Six Sigma, Myers-Briggs, DISC, Strengths Finder, Discovery Insights, Change Management, CBT, and NLP.

Antje Langsch

Antje has worked in finance for large corporate hospitality groups for more than 20 years and progressed in her career to Global Director at Board level. She headed the finance functions of organisations in the UK & the ME of up to £100 million in annual turnover and knows a thing or two about the pressures of meeting targets.

From early on in her career, Antje was asked to provide training, which is something that extended throughout her entire career as she has always been driven to support others in their professional development.

In addition to her training qualification, Antje qualified as a Performance Coach in 2016 and uses a blended approach in her work.

Antje transitioned into full-time consultancy in 2021 to follow her passion of supporting individuals and teams in their personal development and growth through facilitating workshops, coaching and mentoring, both online and in person.


Although a German national, Antje has spent more years living in the UK than in her native country, and, during that time, she had the great honour of meeting Queen Elizabeth II.

Delphine Koall

Originally from Paris, Delphine moved to London more than 20 years ago and has always thrived in an international environment, leading multi-cultural teams.

Strong with 18 years’ commercial experience working for Eurostar, she led global teams and projects in sales, marketing, brand, and loyalty departments. In 2019, she took the leap to set up her own practice, combining mindset coaching and business mentoring to help other leaders grow their organisations.

She’s a qualified Executive Coach (ILM7), a qualified Mindset coach and also DiSC accredited, which allows her to coach teams to understand each other better to improve how they collaborate and amplify their performance.

She believes in the power of mindset, personal development, healthy business relationships – and strong coffee.

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